A Natural Connection

Our Rating: 4 Stars - Good

Price: $ $ $ $

Country of origin: Belgium

Official brand website: Visit

A Natural Connection: Striving for Sustainability

In a world where sustainability is becoming more and more important, brands like A Natural Connection are leading the way in creating eco-friendly products. With a focus on using sustainable materials and minimizing their environmental impact, A Natural Connection is making a difference in the fashion industry.

An Environmentally Conscious Approach

A Natural Connection understands the importance of using eco-friendly materials in their products. With a medium proportion of eco-friendly materials, including Tencel, they are taking steps towards a more sustainable future. By using these materials, they are able to limit the amount of chemicals, water, and wastewater used in the production process.

However, there is still room for improvement when it comes to minimizing textile waste. A Natural Connection’s current practices do not show evidence of actively reducing waste during the manufacturing process. This is an area where they can make further strides towards sustainability.

Promoting Ethical Labor Practices

While A Natural Connection excels in their environmental efforts, their labor rating is unfortunately not up to par. The final stage of production is conducted in Portugal, a country with a medium risk for labor abuse. It’s essential for brands to prioritize ethical labor practices and ensure that workers are treated fairly and paid a living wage.

Currently, there is no evidence that A Natural Connection has a Code of Conduct in place. This means that their supply chain lacks clear guidelines and standards for labor practices. Additionally, there is no evidence that they audit their supply chain to ensure compliance with ethical standards.

To truly be a sustainable brand, it is crucial for A Natural Connection to address these labor issues and take proactive steps towards ensuring fair and ethical treatment of workers throughout their supply chain.

A Cruelty-Free Approach

One area where A Natural Connection shines is in its animal rating. The brand does not use any animal products in its manufacturing process, making it a cruelty-free choice for consumers. While they do not explicitly state that they are vegan, their commitment to not using animal products is a positive step towards a more compassionate fashion industry.

Conclusion: A Natural Connection’s Sustainability Efforts

A Natural Connection is a brand that prioritizes sustainability and strives to make a positive impact on the environment. With their use of eco-friendly materials, they are able to limit the use of harmful chemicals, water, and wastewater in production.

However, there are areas where the brand can improve. Their lack of focus on minimizing textile waste during the manufacturing process is a missed opportunity to further reduce their environmental impact. Additionally, the labor practices in their supply chain need to be addressed, ensuring fair treatment and living wages for workers.

Overall, A Natural Connection is making strides towards sustainability but there is still work to be done. By continuously evaluating and improving their practices, they can become a leader in ethical and eco-friendly fashion.

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