Aventura

Rating: It's a start

Price: $ $ $ $

Location: United States

Official brand website: Visit

Aventura, a brand focused on sustainability, is rated as “It’s a Start” in our “Planet” rating. The brand is evaluated based on its environmental policies in the supply chain, including carbon emissions, wastewater, business models, and product circularity. While Aventura uses a medium proportion of lower-impact materials such as organic cotton, there is no evidence that it takes further action to reduce energy use or greenhouse gas emissions. Additionally, there is no evidence that Aventura minimizes textile waste in its supply chain or takes action to minimize its packaging, which contributes to plastic waste.

In terms of workers’ rights, Aventura is rated as “Not Good Enough” in our “People” rating. This rating assesses brands’ policies and practices regarding issues like child labor, living wages, and gender equality. While half of Aventura’s final production stage is certified by Fair Trade USA, it sources its final stage of production from countries with an extreme risk of labor abuse. Aventura also lacks a Code of Conduct and only partly traces its supply chain, including all of the final production stage. It is unclear if the brand ensures workers are paid living wages in its supply chain.

When it comes to animal welfare, Aventura receives a rating of “Good” in our “Animals” rating. This rating focuses on brands’ animal welfare policies and how well they trace their animal-derived products. While Aventura has published a general statement about minimizing animal suffering, it does not have a formal animal welfare policy. However, the brand does source wool that is certified by the Responsible Wool Standard. Aventura does not appear to use leather, down, fur, angora, exotic animal skin, or exotic animal hair in its products.

Based on all publicly available information that we have reviewed, we rate Aventura as “It’s a Start” overall. The brand has made efforts in using lower-impact materials and has taken some steps in terms of social responsibility and animal welfare. However, there is still room for improvement in areas such as energy use reduction, greenhouse gas emissions, textile waste management, packaging sustainability, workers’ rights, and formalizing animal welfare policies.

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