Lionel the Label

Our Rating: 4 Stars - Good

Price: $ $ $ $

Country of origin: Australia

Official brand website: Visit

Lionel the Label is a brand that prioritizes sustainability in its production processes and materials. The brand’s environment rating is ‘good’ as it employs a medium proportion of eco-friendly materials, including recycled materials. This conscious choice helps reduce the amount of chemicals, water, and wastewater used in production.

One of the key aspects of Lionel the Label’s sustainability practices is its commitment to manufacturing locally. By producing its products locally, the brand is able to reduce its carbon footprint. This decision not only benefits the environment but also supports the local economy.

Although Lionel the Label’s labour rating is described as ‘it’s a start,’ the brand demonstrates positive practices in this area. The final stage of production is carried out in Australia, which is considered a low-risk country for labour abuse. Additionally, the brand regularly visits its final production stage to ensure the fair treatment of its workers.

While there is no evidence of Lionel the Label having a Code of Conduct, the brand does trace most of its supply chain. This transparency allows for increased accountability and ensures that the brand is aware of the conditions under which its products are manufactured.

One area where Lionel the Label could improve is in ensuring the payment of a living wage throughout its supply chain. While there is no evidence to suggest that the brand currently prioritizes this, it is an important aspect of ethical labour practices.

It is worth noting that Lionel the Label’s products are generally free of animal materials, meaning the brand’s impact on animals is not applicable for rating purposes.

Overall Rating: Good

When calculating the overall rating, Lionel the Label takes into account both its environment and labour scores. With a ‘good’ rating in terms of environmental practices and a positive but improvable labour rating, the brand as a whole is rated as ‘Good’ in terms of sustainability.

By prioritizing the use of eco-friendly materials and manufacturing locally, Lionel the Label demonstrates a commitment to reducing its environmental impact. Additionally, the brand’s regular visits to its production stage in Australia show a dedication to ensuring fair treatment of its workers.

However, there is room for improvement, particularly in regard to the brand’s supply chain and ensuring the payment of a living wage throughout. Implementing a Code of Conduct and actively working towards improving labour practices would further enhance Lionel the Label’s sustainability efforts.

In Conclusion

Lionel the Label is a brand that strives for sustainability in its production processes. With a ‘good’ environment rating and a positive labour rating, the brand demonstrates its commitment to reducing its environmental impact and ensuring fair treatment of its workers.

While there are areas where improvements can be made, such as implementing a Code of Conduct and ensuring the payment of a living wage throughout the supply chain, Lionel the Label’s overall efforts are commendable.

By choosing Lionel the Label products, consumers can support a brand that prioritizes sustainability and contributes to a more eco-friendly and ethical fashion industry.

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