Rating: Good

Price: $ $ $ $

Location: United Kingdom

Official brand website: Visit


Pico is a brand that places a strong emphasis on sustainability and eco-friendly practices. With a focus on using eco-friendly materials, such as Global Organic Textile Standard (GOTS) cotton, Pico strives to reduce its climate impact and limit the use of chemicals and water in its production processes. Additionally, Pico has taken steps to ensure fair labor practices within its supply chain, including the certification of Fairtrade International – Small Producers Organisations for most of its cotton. This article will delve deeper into Pico’s commitment to sustainability and its overall environmental and labor ratings.

Environmental Rating

Pico’s environmental rating is ‘good’, primarily due to its use of a high proportion of eco-friendly materials. By incorporating Global Organic Textile Standard (GOTS) cotton into its products, Pico ensures that its production processes have a reduced climate impact. GOTS cotton is grown without the use of harmful chemicals and pesticides, making it a more sustainable alternative to conventional cotton. Additionally, the use of eco-friendly materials by Pico reduces the amount of water required for production, as well as the overall amount of chemicals released into the environment. This commitment to using eco-friendly materials sets Pico apart in its efforts to prioritize sustainability.

Labor Rating

Pico’s labor rating is also ‘good’, as the brand takes significant steps to ensure fair labor practices within its supply chain. The majority of the cotton used by Pico is certified by Fairtrade International – Small Producers Organisations, indicating that it is sourced from farmers who receive fair prices for their products. By supporting fairtrade initiatives, Pico contributes to the livelihoods of small-scale producers and promotes economic empowerment. Furthermore, Pico traces all of its supply chain, which means that the brand has transparency and visibility into the working conditions of all its suppliers. This dedication to supply chain traceability is a positive step towards ensuring ethical labor practices.

Pico also ensures the payment of a living wage in some parts of its supply chain. A living wage is a wage that allows workers to meet their basic needs and maintain a decent standard of living. By guaranteeing fair wages for its workers, Pico demonstrates its commitment to supporting decent work and economic growth.

Overall Rating

Taking into account both the environmental and labor ratings, Pico receives an overall rating of ‘Good’. This rating reflects the brand’s efforts in utilizing eco-friendly materials, such as GOTS cotton, which contribute to reducing its climate impact and chemical usage. The brand’s commitment to fair labor practices, including the certification of its cotton by Fairtrade International and the payment of a living wage, further solidifies its dedication to sustainability.


Pico is a brand that stands out for its commitment to sustainability in the fashion industry. With a ‘good’ environmental rating and a ‘good’ labor rating, Pico demonstrates its dedication to using eco-friendly materials and ensuring fair labor practices within its supply chain. By incorporating GOTS cotton and supporting fairtrade initiatives, Pico aims to reduce its climate impact, limit chemical usage, and promote economic empowerment. As a consumer, supporting brands like Pico can contribute to a more sustainable and ethical fashion industry.

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