Martha Medeiros
Our Rating: 2 Stars - Not good enough
Price: $ $ $ $
Country of origin: Brazil
Official brand website: Visit
Brand Rating: Martha Medeiros
Martha Medeiros, a renowned fashion brand, has been evaluated based on its environmental policies and practices in its supply chain. Unfortunately, the brand has been given a rating of “Not Good Enough” in our “Planet” category. Let’s delve into the factors that have influenced this rating.
Environmental Impact
The brand has been found to use only a few lower-impact materials, which signifies a lack of commitment to sustainable practices. There is no evidence to suggest that Martha Medeiros takes any steps to minimize textile waste in its supply chain. This is concerning, considering the significant environmental impact of textile waste on landfills and resource consumption.
In addition, the brand has not taken any meaningful action to reduce or eliminate hazardous chemicals during the manufacturing process. These chemicals can have detrimental effects on the environment, polluting water sources and harming ecosystems.
Furthermore, Martha Medeiros has provided no evidence of taking any meaningful steps to reduce water usage. Water scarcity is a pressing issue worldwide, and brands must play their part in conserving this precious resource.
Workers’ Rights
The rights and well-being of workers are of paramount importance in our evaluation. Unfortunately, Martha Medeiros has received a “Not Good Enough” rating in this category.
The brand does not have a documented Code of Conduct, which sets guidelines and standards for ethical practices in its supply chain. Transparency and accountability are crucial in ensuring fair treatment and labor conditions for workers.
While Martha Medeiros traces some parts of its supply chain, including the final and some of the second production stages, there is no information regarding the frequency of supplier visits. Regular monitoring and inspections are essential to ensure compliance with labor standards.
Furthermore, there is no evidence that the brand ensures workers are paid living wages. Fair compensation is vital to eradicating poverty and achieving economic equality.
Animal Welfare
Our “Animals” rating focuses on brands’ animal welfare policies and their traceability of animal-derived products. Martha Medeiros has received an “It’s a Start” rating in this category.
The brand lacks any evidence of having an animal welfare policy in place, which raises concerns for the welfare of animals within its supply chain. However, it should be noted that Martha Medeiros does not appear to use wool, down, fur, angora, exotic animal skin, or exotic animal hair in its products.
However, there is some evidence suggesting the use of leather and silk. Further transparency and commitment to animal welfare are necessary to improve the brand’s rating in this category.
Overall Rating
Based on a thorough review of all publicly available information, Martha Medeiros has received an overall rating of “Not Good Enough.” The brand’s lack of focus on sustainability and workers’ rights has influenced this rating.
It is crucial for brands like Martha Medeiros to address these issues and take significant steps towards improving their environmental practices, ensuring fair and safe working conditions, and demonstrating a commitment to animal welfare.
We encourage Martha Medeiros and other brands to prioritize sustainability, workers’ rights, and animal welfare as integral parts of their business models. Only through collective effort can the fashion industry move towards a more sustainable and ethical future.
