Price: $ $ $ $
Location: United Kingdom
Ruhe is a brand that values sustainability and is committed to making a positive impact on the environment. With a good environment rating, Ruhe uses a medium proportion of eco-friendly materials, including Global Organic Textile Standard (GOTS) cotton. By using these materials, Ruhe reduces the amount of chemicals, water, and wastewater used in its production process.
One of the key measures Ruhe takes to promote sustainability is its limited production run. By only producing a limited quantity of its products, Ruhe aims to minimize textile waste. This approach is in line with the principles of a circular economy, where resources are used efficiently and waste is minimized.
In addition to their efforts to reduce waste, Ruhe also manufactures locally, which helps to reduce its climate impact. By producing their items locally, Ruhe avoids the carbon emissions associated with long-distance shipping and transportation. This is an important step in reducing the brand’s overall carbon footprint and promoting a more sustainable fashion industry.
Although Ruhe’s labor rating is “it’s a start,” the brand is making efforts to ensure ethical practices throughout its supply chain. The final stage of production takes place in the UK, a country with a medium risk for labor abuse. While this is a positive step, there is no evidence that Ruhe has a Code of Conduct in place to guarantee fair and safe working conditions.
Furthermore, there is currently no evidence that Ruhe ensures payment of a living wage in its supply chain. This is an essential aspect of fair trade practices, as workers should be compensated fairly for their labor. It is important for Ruhe to consider implementing measures that guarantee a living wage for those involved in the production of their products.
When it comes to animal welfare, Ruhe receives a “good” rating. The brand does not use any animal products in its items, but it does not explicitly state that it is vegan. While Ruhe does not contribute to animal cruelty through its practices, it may be beneficial for the brand to clarify its stance on veganism to cater to a growing consumer demand for cruelty-free fashion.
Overall, Ruhe is rated “Good” in terms of sustainability. The brand’s focus on using eco-friendly materials, limited production runs, and local manufacturing demonstrates its commitment to reducing its environmental impact. However, there are areas for improvement, such as implementing a Code of Conduct and ensuring payment of a living wage. By addressing these aspects, Ruhe can further enhance its sustainability efforts and become a leader in the fashion industry.