Cue the Billy Joel music... I'm movin' out. The limits of urban confinement are undeniable. The Suez Canal crisis is the latest excuse to leave big cities and invest in flyover country.
I've spent the past year exposing unsustainable lifestyles in major US cities. Urban efficiency in energy and transportation is now overshadowed by the literal garbage required to live in unnatural environments. Fewer people are commuting to cities. Can't make that argument anymore.
Plus, sustainable energy, agriculture, and transportation are more affordable than ever.
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Busy? Try the speed read.
The scoop: Sustainability in 2020 was about transition. Let's make this decade about change (not the World Economic Forum kind... the ordinary people kind).
Top sustainability trends in 2020:
- Economics merge with environment
- Rise of ESG superfunds
- Corporate-social sustainability skyrockets
- Individual sustainable investing spikes
- Climate awareness goes mainstream
- Data showed most Americans now concerned about environmental issues.
- Climate entered national politics.
- Animals gained more rights - backed by science as much as emotion.
- Climate community can't stop fighting with itself. Here are different type of activists:
- The optimist "Don't worry, science & tech will get us out of this mess!"
- The concerned consumer "How can we blame corporations if we keep buying their products??"
- The concerned citizen "The problem isn't with consumers, it's with citizens. You need to vote to make real change!"
- The institutionalist "It doesn't matter what individuals do, it's governments and corporations that are to blame."
- The doomsday-er "We are screwed no matter what, Kathy. Start preparing for the next Ice Age."
- The compromiser "I think Biden made good cabinet choices for climate."
- The radicalist "If you drive a gas car, I realistically can't spend Thanksgiving with you."
Bottom line: 2020 was a mixed year for sustainability, but we are bullish long-term.
Dig deeper → 7 min