The scoop Tech companies can use AI to compose new songs using existing datasets of music. This poses a serious threat to musicians and artists. Let's talk about it.
About the tech
- AIVA Technologies, based in Luxembourg, created an AI that composes music for movies, commercials, games and TV shows.
- OpenAI’s Jukebox allows users to generate genre-specific music. You can look up an artist and select a genre. Theoretically, it would fuse that artist with a Mississippi the selected genre.
- Holograms tours are becoming increasingly popular. Eventually, using AI composition tools and hologram tech, deceased artists will be able to tour new music... and it will be hard to tell the difference from a standard pop concert.
- VOCALOID is a voice synthesizing software that allows users to create 'virtual pop stars'. They are already widely popular in Asia.
- Other voice synthesizing tools allow users to imitate famous voices and spit out whatever output you'd like. Copyright law hasn't caught up to this deepfake dystopian reality, so feel free to go make Jay-Z say whatever you want.
Humans > robots ... for now At least for the foreseeable future, AI is incapable of creating music without mimicking an existing data set that originated from human innovation. Similar to the way AIVA pitched their product, Artificial Intelligence can be used to help the artist speed-up and maximize the composition process. It should be treated as a tool, not a replacement.
Zoom out There will always be a place for bipedal fleshbags in the arts. With or without AI in music. Why? Because the consumers of creation are also fleshbags, and we want to be wowed and wooed by the hairy, smelly creatures that feel and squeal just like we do.
What does this have to do with sustainability? Supporting a pro-human future (in the face of tech) is a critical component of a sustainable future. We need to develop new technologies in a way that prioritizes happiness and harmony over production and profit.
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