Price: $ $ $ $
Location: United Kingdom
blufruit is a brand that is dedicated to sustainability and eco-friendliness. Its environment rating is ‘great’ because it prioritizes the use of eco-friendly materials, including upcycled materials. This means that the brand is actively working to reduce its impact on the environment by using materials that would otherwise be discarded.
One of the ways that blufruit reduces its climate impact is by manufacturing its products locally. By doing so, the brand avoids the carbon emissions that would be generated by transporting products long distances. This is a significant step towards reducing its overall carbon footprint.
In addition to using eco-friendly materials and manufacturing locally, blufruit also takes measures to limit the amount of chemicals, water, and wastewater used in its production process. This further demonstrates the brand’s commitment to environmental sustainability.
When it comes to labor practices, blufruit receives a ‘great’ rating. This is because the brand manufactures its products in-house, meaning that its products are made directly by the owner. By keeping manufacturing in-house, blufruit is able to ensure fair labor practices and maintain control over its supply chain.
Speaking of supply chain, blufruit is also diligent in tracing its supply chain. This means that the brand is actively aware of where its materials come from and how they are sourced. This transparency allows blufruit to ensure that its materials are ethically and sustainably obtained.
When it comes to animal welfare, blufruit also receives a ‘good’ rating. The brand does not use leather, down, fur, exotic animal skin, or exotic animal hair in its products. Instead, blufruit makes use of upcycled wool, further demonstrating its commitment to sustainability.
All of these factors contribute to blufruit’s overall ‘great’ rating. The brand is dedicated to creating high-quality products while minimizing its impact on the environment. By using eco-friendly materials, manufacturing locally, ensuring fair labor practices, and prioritizing animal welfare, blufruit sets a great example for other brands to follow.